Sparking Innovation

Developing Creative Ideas to Speed Trade Facilitation

Call for Solutions

The Global Alliance for Trade Facilitation is looking for businesses with technologies and innovations that address trade facilitation challenges to share their solutions with us.


If you own an IT trade facilitation solution which is currently commercialised or in the process of development, we want to hear from you!


Find out more.

Persistent problems demand novel solutions and this is particularly the case for trade facilitation, given many of the challenges confronting the movement of goods across borders have endured for decades.

Despite the rapid march of automation in many fields, especially in the business-to-business context, paper processes and physical inspections of goods are still the norm in many developing countries, hampering their trade competitiveness and denting business confidence. We think it’s time to look for fresh ideas.

The Alliance is leveraging today’s technologies to deliver new solutions to seemingly intractable problems in border and customs processing, discovering innovative answers by looking further afield.

One of our approaches to innovation is to concentrate minds from different backgrounds on quickly resolving specific trade facilitation challenges, complementing our project work in dozens of countries worldwide.

Through innovation sprints (otherwise known as hackathons), for example, we are tapping the creativity of sectors such as academia, tech start-ups and entrepreneurs who traditionally have had little to do with trade problems but who nonetheless might offer new perspectives and insights that can save time and cut costs in getting goods across the world.

We also want to discover what benefits might flow from wider use of new technologies, such as blockchain or artificial intelligence, to reduce the strain on public sector authorities, for example in establishing product origins and tracking goods throughout the supply chain.

As a public-private partnership, the Alliance can readily reach and convene the key actors in trade facilitation reform and connect them to those who are pioneering new approaches to making trade simpler and less costly. Those pioneers participating in the Alliance’s innovative work can try out their ideas in ways that stand to win recognition and support from both the public and private sectors.

Our outreach to wider audiences also allows local companies and communities to contribute to trade facilitation reform in their own countries, where previously they might have struggled to get the access to offer suggestions and ideas.

Ultimately, the Alliance is building a community focused on an array of trade facilitation challenges that will benefit from our ongoing support and encouragement. Companies and individuals are able to brainstorm ideas and refine them in a collaborative environment, honing their proposals to give them a better chance of adoption.

We invite all stakeholders in trade facilitation to consider ways that the Alliance might work with them and this growing, global community of innovators to apply leading edge thinking to steep trade challenges.

Hacking Port Operation Challenges

In Morocco, the Alliance collaborated on a hackathon that showcased the possibilities in taking an unconventional approach to solving stubborn trade hurdles. Held over December 2020 and January 2021, the Smart Port Challenge attracted 590 participants from more than 30 countries, generating over 70 ideas.


Three winning solutions are being developed as potential projects, including two that focus on streamlining port logistics through broader use of electronic payments and automation of traffic management within the port.

At the Valencia port Hackathon in 2020, the Alliance sponsored a challenge focused entirely on trade facilitation , attracting 41 proposals from 245 participants from 39 countries.


Winning solutions focused on how payments can be automated, how governments can increase the use of eSignatures and how supply chains can become more visible.

In collaboration with the Government of Rwanda and Enviroserve, the Alliance hosted an e-Waste innovation sprint to deliver fresh ideas to improve the collection and cross-border movement of e-waste. We assembled creative minds from all over the world to develop tangible solutions to solve trade bottlenecks hampering e-waste movement.

During the event, experts from different disciplines and fields gathered virtually for 60 hours to work on solutions that spark creativity, innovation, and growth.

The Benefits

We felt [the Smart Port Challenge in Morocco] was a great opportunity to showcase more innovative technologies and approaches to the field of trade facilitation – the whole team was excited to be working with the right stakeholders and decision-makers. As innovation is not just a sprint, we hope to engage deeper beyond the hackathon,” said Jens Munch, Head of Global Trade & Supply Chains, IOTA.



“The [Smart Port Challenge in Morocco] created a space for creativity, the exchange of ideas. It has also provided a competitive platform for start-ups students, academics, and professionals to showcase their talents and use them for the good of the community,” said Mohamed Benatik, Information Technology Manager at MARSA MAROC, Port of Casablanca.